Obama

The story

He was elected as the 44th President of the United States simply for being Obama: voters, tired of what America had become, responded to his persona, his message and what he embodied - hope. Obama was in many ways a mirror, a mirror in which millions of Americans saw reflected their personal ideals: ideals of justice, tolerance and equality. After spending two tumultuous terms in office, through a period of geopolitical upheaval and economic crisis, it is easy to forget how the young president captivated the world simply by being 'Obama'.

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